BIG NEWS: ConvertKit is becoming Kit. Learn moreBIG NEWS: ConvertKit is becoming Kit. Learn more
Own the access to your audience with an email list
An email list can scale your YouTube views and be a significant revenue stream for your creator business. But what really makes it an asset is it gives you peace of mind that your audience will be yours forever.
Give your superfans a chance to see a different side of you with a newsletter that will always reach their inbox even if algorithms change. With more interactions with your superfans, you get to learn more about them and what products can drive new revenue.
Reach your audience beyond the algorithm
When YouTuber Serein Wu saw some of her friends’ channels getting shut down by YouTube, she started an email list to ensure she was never in danger of losing her audience completely. And what she loved most was that now her subscribers always knew when new videos would come out—she could tell them directly instead of relying on the ever-changing algorithm.
Read Serein's story“I get to do what I love on my terms; I don’t need someone else’s approval.”
Serein Wu, Founder of 231k+ YouTube channel @SereinWu
Growing a newsletter list is easier than you might think
Save precious time with automations
Growing a YouTube channel is already a full-time job. Save time and drive results by automating product pitches to increase sales conversions, embedding YouTube videos directly in emails with a preview gif, and organizing your videos into an automated email course.
Grow alongside your fellow YouTubers
The Creator Network works like YouTube collabs but for email. You and other YouTubers can recommend each other's newsletters to grow together. And with creators like Ali Abdaal, Philip DeFranco, Thomas Frank, Charli Marie, David Wallimann and Nourish Move Love, you’ll be in good company.
Create a stronger bond with your YouTube viewers
More control over your content
Unlike with YouTube, you have full control over who receives which email. You can organize email subscribers based on what they’re interested in and what content they engage with so you can learn more about them.
Future proof your projects
With an email list, you can build an audience that you can reach to get feedback, test concepts, and launch new projects. Your loyal viewers will love that you asked for input in your work.
Diversify and grow your income
Launch products successfully
Use your content and our segmentation tools to explore what content drives your superfans to take action. Then build and pitch your product with personalized insights you’ve gained to increase your sales.
A new stream of opportunities
Just like popular YouTube videos, a highly engaged email list can drive new income streams with advertising and sponsorships. Unlock a new advertising channel and expand the sponsorship deals you already have with brands.
Grow your audience faster
With the Creator Network you can recommend and be recommended by other YouTubers in just a few clicks. Grow your lists faster, together.
Discover other YouTubers to connect with
Discover creatorsResources for YouTubers
Get a dose of real-life experience, brush up on your marketing how-tos, or get lost in some uplifting inspiration stories.
Case Study
How YouTuber Nick True uses dedicated lead magnets and automations to grow his email list to over 10,000 subscribers
Turn your YouTube viewers into an owned audience with email marketing
If you're looking to switch email providers, we'd love to give you a personalized tour of ConvertKit to learn more about your needs and how we can help you grow your business.
Request a demo